Back to Yearbook

    New Adviser Checklist

    NEW ADVISER CHECKLIST

    Download PDF →

    ESSENTIALS

      • Follow HJYearbook on Facebook, Instagram and Twitter. And, add herffjones.com as an approved sender for your email.
      • Watch for our Adviser Assistance email. It’s packed with practical, timely links so you don’t have to learn everything on day one.
      • Help your staff choose a theme and a cover that goes with it. Check out the Theme and Voice tab at LearnYBK.com.

    Check out these life-savers:

    NEXT LEVEL

    EXPERT

    • Schedule a chat with your school office/support staff. They can be your best source to uncover your source for the following:
      • School photographer and photo day process
      • Student name/parent email lists for eBusiness/book sales
      • Book sales success: What has worked in the past? What hasn’t worked?
      • Notes from previous years
    • Schedule a chat with your principal(s)
      • What is his/her vision for the yearbook?
      • What did they like about the book?
      • What might they change?
    • Assign spreads and staffers to each deadline. Create a calendar and make sure everyone, including parents, know what’s up.

     

     

    Additional Resources

    Top 10 Tips for Writing Detail-Packed Captions

    Captions are the most read copy in a yearbook because they provide immediate information about what is happening in the photographs featured on the spread. As such, they should be filled with facts and details that the reader wouldn’t otherwise know.

    Keep Reading

    Examples of Type that Works

    Choosing the right type for your yearbook can amplify great design. View these examples of type that works.

    Keep Reading

    Top 10 Tips for Running a Yearbook Ad Campaign

    Other than yearbook sales, the best income source for the yearbook budget is the sale of advertising. In addition to senior parent ads and student friendship ads, the business community tends to be a great supporter of student activities, including yearbook.

    Keep Reading