
New Adviser Checklist
NEW ADVISER CHECKLIST
ESSENTIALS
- Follow HJYearbook on Facebook, Instagram and Twitter. And, add herffjones.com as an approved sender for your email.
- Watch for our Adviser Assistance email. It’s packed with practical, timely links so you don’t have to learn everything on day one.
- Help your staff choose a theme and a cover that goes with it. Check out the Theme and Voice tab at LearnYBK.com.
Check out these life-savers:
NEXT LEVEL
- Put students to work covering the events of the year.
- Chart those out on your ladder (it’s in your yellow kit box).
- Put Task Manager to use assigning events.
- Schedule a meeting with your rep, if you haven’t already. This first meeting could be lengthy, so be prepared to have time set aside. Cover the following:
EXPERT
- Schedule a chat with your school office/support staff. They can be your best source to uncover your source for the following:
- School photographer and photo day process
- Student name/parent email lists for eBusiness/book sales
- Book sales success: What has worked in the past? What hasn’t worked?
- Notes from previous years
- Schedule a chat with your principal(s)
- What is his/her vision for the yearbook?
- What did they like about the book?
- What might they change?
- Assign spreads and staffers to each deadline. Create a calendar and make sure everyone, including parents, know what’s up.
Additional Resources
Love Letter
This staff embraced a blended approach to content, meaning modules with clear separation space fill spreads as they fit together physically, but without unifying topics. Read more about how this approach made their anniversary yearbook one of the best yet.
Top 10 Tips for Writing Headlines
A headline grabs the readers’ attention and pulls them into the coverage on the yearbook spread. These guidelines will help in writing effective headline packages.
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