Adviser Assistance Checklist 7

CHECKLIST 7 of 12:
January-February

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ESSENTIALS

• It’s never too early to work on your index. It’s a great way to check for misspelled names and other errors.
• Plan a “spring fling” sales push. Get the word out in every way possible that this is the last chance to get a book prior to distribution — when the highest price of the year is typically charged.
• Post lists of buyers to both reassure and thank your supporters.
• Consider giving students a sneak peek of a yearbook spread or two as part of your sales efforts.
• Enter in-school sales into eBusiness on a weekly basis to keep accurate records.
• Consider giving students a sneak peek of a yearbook spread or two as part of your sales efforts.
• Proofread the list of personalizations and submit corrections now so that errors discovered during distribution will not complicate the process or create unhappy buyers.

NEXT LEVEL

• Reflect on your staffers’ work from the last few months. Start choosing and training editors and leaders for next year.
• Start planning for new staff members. Plan to welcome them in a memorable way.
• Discuss plans for distribution with administration. Schedule the big day at least five days after your ship date. Will you host a signing party? Senior assembly? Yearbook night after school?
• Have your photographers select their best work for a slide show during your event.

EXPERT

• As spreads and sections are completed, have students save the final PDFs to a secure location. Remind students to save their best work and begin building their portfolios.