Adviser Assistance Checklist 1
CHECKLIST 1 of 12:
Back To School
ESSENTIALS
- Make a plan for school closures. There are plenty of great ways to fill your book — and remember, the yearbook is about the people, not the events.
- Have you called your rep today? Hammer out budgets and deadlines now.
- Curriculum resources aplenty: How to Yearbook: The HJ Way, is available in print with resources online at LearnYBK.com.
If you’re new, read the Welcome section! - Start teaching with online video tutorials for eDesign and InDesign. (Click the help button when you’re logged in to eDesign or check out the Learn menu on myHJyearbook.com.)
- Get right with your admins. Sync your calendars and introduce your editors.
- Set up eBusiness. Find it in the Setup menu on myHJyearbook.com.
- Sell that book. Don’t miss the opportunity to sell yearbooks (if your school invites parents to the school) at registration or back-to-school nights. Consider offering the lowest price of the year at these events.
- Start making decisions about the book and build your ladder. Choose fonts, color palettes and designs using the Customer Resources section at YearbookDiscoveries.com.
NEXT LEVEL
- If you already have a theme, choose a coverage model: traditional, chronological or umbrella. There’s more in the Covering YourSchool curriculum section.
- Get those cameras clicking. Make sure every staffer knows photo basics and won’t pass up opportunities to take photos.
- Review staffers’ role, discuss workflow/approval process and begin gathering content for the first deadline.
- Start designing your cover and endsheets.
- Returning staffers should be planning the look and feel of the book. Theme carries over to title page, opening/closing, endsheets, dividers, mods and folios.
EXPERT
- Build type packages for headlines. Choose styles for caption lead-ins, subheads and sidebars.
- Some advisers start working from the back of the book with ads. Some start with the front. Choose which works best for you.
- Assign spreads to each deadline. Create a calendar and make sure everyone, including parents, know what’s up.
Additional Resources
Yearbook Staff Job Descriptions
Depending on how you have your staff set up, you may wish to modify some of the following job descriptions: ADVISER Trains the staff to create the yearbook — but does not to do it for them. Gives advice and asks questions; however, the copy, the designs and the photos …
Choose Your Marketing Strategy
Whether you want to try a one day sale or one week sale, we have outlined both strategies to get you started!
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